Our mission is to unlock the collaborative power of communities by making Web3 universally easy to use, access, and build on
Working with ConsenSys puts you at the forefront of an evolving paradigm, transforming our society for the better. We fundamentally believe blockchain is the next generation of technology that can lay the foundation for a more just and equitable society.
Blockchain tech is just over 10 years old. Ethereum itself is still a toddler and we’re far from reaching our full potential. You’ll get to work on the tools, infrastructure, and apps that scale these platforms to billions of users.
You’ll be constantly exposed to new concepts, ideas, and frameworks from your peers, and as you work on different projects — challenging you to stay at the top of your game. You’ll join a network of entrepreneurs and technologists that reaches the edge of our ecosystem. ConsenSys alumni have moved on to become tech entrepreneurs, CEOs, and team leads at tech companies.
About Marketing
Creatives at Consensys make work that moves the crypto industry forward, spreading our leading-edge products far and wide into the world and pushing for the adoption of Web3 technology. We’re an ambitious team, using our unique point of view to create work that infiltrates crypto culture, influences mindsets, and prizes ourselves on being defiantly optimistic.
What you’ll do
We are seeking a skilled Associate Director of Marketing Analytics & Measurement to join our Growth Marketing team. In this role, you’ll manage a team of analysts to conduct all marketing related analytics requests. You’ll establish methodologies on attribution and set the overall Marketing Analytics strategy. You’ll collaborate with Finance and your counterparts on Product’s Data team to streamline reporting across the org. You will help calculate the ROI of our marketing dollars and share insights with the team on areas of opportunity. You will report into the Global Head of Growth Marketing.
- Oversee all marketing-related data and analytics requests
- Level up our reporting with new marketing executive dashboards and share insights with team
- Collaborate with Finance on LTV/CAC models, and monitor trends over time
- Lead the way on attribution methodology and help assess attribution tools
- Work with paid media team on reporting to show payback period and ROI of ad spend
- Lead and manage a team of two marketing analysts; help prioritize their incoming requests and unblock them when necessary
- Collaboration and coordination with cross-functional teams to define reporting goals, scope, and requirements.
- Lead weekly presentations to senior management and stakeholders on key insights and recommendations
- Evaluate the effectiveness of our analytics tech stack and identify areas of opportunity
- Experience in some or all of the following areas: predictive analytics, digital analytics, measurement, business intelligence, and/or data science
Would be great if you brought this to the role
- 8+ years of experience in marketing analytics
- Experience working with large datasets, data warehouses (e.g. Big Query & Redshift), and data visualization tools
- Expertise with analytics and measurement tools (e.g. GA4, Google Tag Manager, MixPanel, Looker)
- Management experience, with a proven track record of developing and managing high-performing teams
- Experience in statistical modeling and data analysis tools such as SQL, R, and Python
- Experience in presenting complex data insights to senior management
- Good communication and interpersonal skills, able to work in a team
- Ability to manage complex tasks and meet deadlines
Don’t meet all the requirements? Don’t sweat it. We’re passionate about building a diverse team of humans and as such, if you think you’ve got what it takes for our chaotic-but-fun, remote-friendly, start-up environment—apply anyway, detailing your relevant transferable skills in your cover letter. While we have a pretty good idea of what we need, we’re ready for you to challenge our thinking on who needs to be in this role.
The salary range for US-based candidates only will be determined throughout the interview process depending on experience and skills. Candidates should anticipate a base salary (not including bonus, equity or other benefits) of USD 124,000 – 250,000
ConsenSys is an equal opportunity employer. We encourage people from all backgrounds to apply. We are committed to ensuring that our technology is made available and accessible to everyone. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. ConsenSys is aware of fraudulent recruitment practices and we encourage all applicants to review our best practices to protect yourself which can be found (https://consensys.net/careers/best-practices-to-avoid-recruitment-fraud/).
The salary range for US-based candidates only will be determined throughout the interview process depending on experience and skills.
