Overview
The Marketing Operations team at Kraken values organization, process excellence and rigor. Our Mission is to increase efficiency and drive results in the execution of the overall marketing objectives via strategic planning, infrastructure, repeatable processes, best practices, budgeting and reporting.
We relentlessly drive the Marketing team forward via ruthless planning & prioritization, orchestration & lethal execution. We leave no stone unturned. No questions unanswered. We take ownership and accountability for every element of our programs. As a team, we address urgency head-on and handle ambiguous situations with calm, clear & open minds. We know the way, go the way and show the way.
The opportunity
- Project management for Product Marketing team
- Supporting the Asset Listings process by working with the Asset Listings PMM & Product team to help plan and deploy new asset announcement comms on a regular monthly cadence
- Partnering closely with the Asset Listings product team to manage internal comms, optimize processes and ensure seamless integration with the roadmap
- Attending regular planning calls and managing tight deadlines across multiple stakeholders
- Campaign planning & production – including entry and management of executions & marketing activities in Airtable, our internal project management tool
- Collaborate with and manage localization and translation vendors & internal partners, ensuring timely delivery of assets for regional launches and sprints
- Collaborate with and manage any Product Marketing vendors
- Collaborate and manage internal relationships with brand design & copywriting – submitting design briefs and managing stakeholders for feedback/approval
- Traffic assets for approvals with compliance, legal & other required stakeholders for all campaigns & executions, confirming assets adhere to Kraken standards and crypto regulation
- NDA, contract, invoice & expense management, collaborating with vendor management, FP&A, and legal teams as necessary
- Coordinate team meetings, drive agendas and follow up activities to ensure team alignment
- Ongoing process optimization in partnership with Operations leadership
- Additional duties and responsibilities as assigned to get our marketing out the door and into the world!
Skills you should HODL
- 3+ years of previous experience in operations, project management in Marketing
- Experience working at a premium brand, matrixed organization and/or creative agency
- Concise speaker, storyteller, and writer: ability to slice, dice, and distill a narrative from a complex data set into an executive summary
- Experience managing go-to-marketing campaign and executions across digital channels
- Experience managing localization or translation
- Knowledgable & passionate about the crypto space