Overview

Circle is a financial technology company at the epicenter of the emerging internet of money, where value can finally travel like other digital data — globally, nearly instantly and less expensively than legacy settlement systems. This ground-breaking new internet layer opens up previously unimaginable possibilities for payments, commerce and markets that can help raise global economic prosperity and enhance inclusion. Our infrastructure – including USDC, a blockchain-based dollar – helps businesses, institutions and developers harness these breakthroughs and capitalize on this major turning point in the evolution of money and technology.

What you’ll be part of:

Circle is committed to visibility and stability in everything we do. As we grow as an organization, we’re expanding into some of the world’s strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values: High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible and diverse work environment where new ideas are encouraged and everyone is a stakeholder.

What you’ll be responsible for:
As Director, Website Experience & Social, you will lead the strategy, execution, and continuous improvement of Circle’s digital front door—our websites and organic social media channels. Reporting to the VP, Brand & Creative, this creative leadership role sits at the intersection of marketing, design, product, and technology. You’ll be accountable for crafting resonant, scalable, and brand-aligned digital experiences that drive measurable growth across diverse audiences. Your leadership will shape how Circle is discovered, perceived, and engaged with by institutions, developers, partners, and individuals globally.

What you’ll work on:

  • Defining the strategic roadmap for Circle’s websites and organic social channels, aligning UX, brand, and performance for both B2B and B2C audiences.
  • Leading high level vision and storytelling narrative across our website and social channels, measurably building and extending the brand while achieving business goals.
  • Inspiring and driving creative problem solving and executional excellence across our digital platforms and channels.
  • Championing a culture of experimentation while building scalable systems for UI, web governance, accessibility, localization, and compliance to support rapid iteration.
  • Leading internal teams and external production and agency partners with clear direction and a high bar to create industry leading work and results.
  • Own performance across key metrics—including traffic quality, conversion rate, engagement, and audience growth.
  • Influencing and serving as a thought partner across teams while identifying innovations in tooling and AI that enhance the user journey.
  • Surfacing insights that influence strategy, translating data into compelling narratives for executive stakeholders and aligning teams around clear goals and measurable outcomes.

What you’ll bring to Circle:

Core Requirements: 

  • 12+ years leading high performing teams to deliver exceptionally crafted and high profile digital products and platforms.
  • 6+ years of people management experience with a record of building high-performing teams.
  • Proven success leading large-scale website and social media initiatives with measurable business outcomes.
  • Strong creative point of view with expertise to guide user-centric, brand-aligned digital design.
  • Knowledge of modern web architecture, including CMS platforms (e.g., Webflow), SEO/SEM, CRO, and UX optimization.
  • Familiarity with GA4, Looker or Superset, HubSpot, and AI-based personalization or testing tools.
  • Excellent communication and stakeholder alignment skills, including executive-level influence.

Preferred Requirements:

  • Experience in digital payment ecosystems and deep tech products.
  • Familiarity with institutional enterprise audiences and developer marketing strategies.
  • Contributions to design systems, accessibility standards, or documentation frameworks

Additional Information:

  • This position is eligible for day-one PERM sponsorship for qualified candidates

Circle is on a mission to create an inclusive financial future, with transparency at our core. We consider a wide variety of elements when crafting our compensation ranges and total compensation packages.

Starting pay is determined by various factors, including but not limited to: relevant experience, skill set, qualifications, and other business and organizational needs. Please note that compensation ranges may differ for candidates in other locations.

Base Pay Range:

$190,000 – $242,500